Every three months we welcome a new cohort of founders into our shared spaces. Apply to join the next one.
Start your applicationCelery members aren’t just renting shelf space. They’re contributing to a shared retail experience that lifts everyone up.
Physical, consistent, clearly priced, and packaged to land on a shelf — not still being figured out.
Emerging founders who value community over competition. Women-, minority-, and values-driven brands prioritized.
A three-month term. Keep your space stocked, shoppable, and seasonally relevant.
Willingness to work within our display guidelines so the floor feels cohesive for every brand.
Hits deadlines, sends inventory updates, partners with our team so operations run smoothly.
Already showing up online — Instagram, TikTok, a website, an Etsy. Somewhere customers can find you outside the store.
Down to be featured in our social, email, and in-store events when it fits your brand.
Room in our current category mix. We curate to avoid oversaturation, so placement depends on availability.
You don’t have to have it all figured out — but you should be serious about your brand and ready to grow inside a real retail community.
Ambassadors commit to monthly shifts in store in exchange for a discounted membership and reduced commission. You’re on the front lines of your own brand — talking to customers, seeing what sells, and testing product in real time.
Select ‘Yes’ in the application and our team will follow up to see if it’s the right fit.
We’re between application windows right now. Join the list and we’ll be the first to let you know when the next term opens.
Get on the list →We usually open applications 6–8 weeks before each term begins.
One-day markets in spaces with real foot traffic. A low-stakes way to see how your brand lands in person.
See upcoming eventsUpdates from Sahar — what we’re shipping, what’s working, and the messy middle of building a retail platform from scratch.
Follow @celery-retail →Cohort openings, pop-up dates, and founder opportunities — straight to your inbox before they go public.