The Showroom:
Hillsdale Shopping Center
San Mateo, CA

Hillsdale Shopping Center is located in San Mateo, California, a city with a population of  approximately 105,000 people. According to DataUSA, the median age of San Mateo residents is 39.3 years old, and the median household income is $111,029.

Using foot traffic data from Placer.ai, we can also infer that the mall attracts a diverse range of shoppers. The report notes that the mall's foot traffic has consistently remained above the national average, even during the pandemic. Additionally, the report highlights that Hillsdale Shopping Center attracts visitors from nearby affluent areas such as Burlingame, San Carlos, and Belmont.